An infant raising its arms in joy as a bottle of liquor is destroyed by fire. Colour lithograph by C. Piatti, ca. 1956.

  • Piatti, Celestino.
Date:
[1956?]
Reference:
575665i
  • Pictures

About this work

Description

The infant is shown as a black and white photograph while the bottle is painted in colours

Publication/Creation

[Basel?] : Aktion Gesundes Volk, [1956?] (Basel : Wassermann AG)

Physical description

1 print : lithograph, printed in colours ; sheet 127.5 x 90.2 cm

Lettering

Mehr Verantwortung weniger Alkohol. Aktion Gesundes Volk. Photo: Siegfried ... "stempelfrei" The motto "Mehr Verantwortung weniger Alkohol" (more responsibility: less alcohol) became a cause célèbre when it was opposed by Swiss wine-making and wine-importing businesses, who persuaded the Swiss Post Office to change its use of the motto on postage franks to "Mehr Verantwortung: kein Alkohol am Steuer" (more responsibility: no alcohol at the steering wheel)

Reference

Wellcome Collection 575665i

Type/Technique

Languages

Where to find it

  • LocationStatusAccess
    Closed stores

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